Building Your Brand with Online Video

How do you stand out and get noticed in a crowded, competitive and noisy market? What tactics do you use to build your brand? Since I have a background in branding and video production, I use video to develop and define my brand. I use my "LouTube" videos to establish a "brand beach head" and make an impact.

Fortunately, you don't need to be a technical whiz or a video production expert to use video as part of your branding strategy. In fact, you don't really even need a video camera! Go to Animoto.com, for example, upload 5 or 6 photos and click "make video." In about 30-seconds, you'll have your first professional video collage, with music, photo and effects!

If you want to know how to really take advantage of video marketing, be sure to check out the program that Erin Blaskie and I have put together for January, called Online Video Rock Star!
Details are at http://www.onlinevideorockstar.com